Chiến lược kinh doanh trong nền kinh tế internet
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The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS Martin Lindstrom
The Upside of Being Down: How Mental Health Struggles Led to My Greatest Successes in Work and Life Jen Gotch
Bezonomics: How Amazon Is Changing Our Lives and What the World's Best Companies Are Learning from It Brian Dumaine
How I Built This: The Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs Guy Raz
We Should All Be Millionaires: Change Your Thinking, Build Bank, and Claim Your Independence Rachel Rodgers Everybody Has a Podcast (Except You): A How-To Guide from the First Family of Podcasting Justin McElroy The Three Happy Habits: Techniques Leaders Use to Fight Burnout, Build Resilience and Create Thriving Workplace Cultures Beth Ridley
Bạn đang xem: Chiến lược kinh doanh trong nền kinh tế internet
Bạn đang xem: Chiến lược kinh doanh trong nền kinh tế internet
The Upside of Being Down: How Mental Health Struggles Led to My Greatest Successes in Work and Life Jen Gotch
Bezonomics: How Amazon Is Changing Our Lives and What the World's Best Companies Are Learning from It Brian Dumaine
Xem thêm: Giấy Phép Kinh Doanh Dược 2017, Giấy Chứng Nhận Đủ Điều Kiện Kinh Doanh Dược
How I Built This: The Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs Guy Raz
We Should All Be Millionaires: Change Your Thinking, Build Bank, and Claim Your Independence Rachel Rodgers Everybody Has a Podcast (Except You): A How-To Guide from the First Family of Podcasting Justin McElroy The Three Happy Habits: Techniques Leaders Use to Fight Burnout, Build Resilience and Create Thriving Workplace Cultures Beth Ridley
noi dung de tai chien luoc trong nen kt e
1. Chiế n lược kinh doanh trong nề n kinh tế internet MỤC LỤC I. BỐI CẢNH KINH TẾ TOÀN CẦU ····························································· 3 II. CHIẾN LƯỢC KINH DOANH TRONG NỀN KINH TẾ INTERNET ···4 1. Internet là gì? ····································································································· 4 2. Tác động của internet lên chuỗi giá trị doanh nghiệp ········································· 4 3. Tác động của internet lên môi trường cạnh tranh················································ 6 4. Giới thiệu nền kinh tế internet ············································································ 11 4.1. Thương mại điện tử ················································································· 11 4.2. Kinh doanh điện tử ·················································································· 14 4.3. Nền kinh tế internet ················································································· 15 5. Chiến lược kinh doanh ······················································································· 16 5.1. Chiến lược cho công ty dot-com······························································ 18 5.2. Chiến lược cho công ty truyền thống ······················································· 21 III. VÍ DỤ MINH HỌA ························································································ 18 1. Chiến lược của Dell ··························································································· 18 2. Chiến lược của Amazon ····················································································· 21 IV. ÁP DỤNG CHO DOANH NGHIỆP VIỆT NAM ·······································25 1. Phân tích môi SWOT các doanh nghiệp Việt Nam ············································· 25 2. Đề xuất giải pháp chiến lược cho doanh nghiệp Việt Nam ································· 27 3. Ví dụ mô hình thương mại điện tử của Vinabook ··············································· 27Nhóm 12-Marketing K36 Page 1Leave a Reply Cancel reply
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